“Wala akong masuot!” That’s a common thought that usually enters our mind when we’re trying to figure out what to wear for an occasion or just trying to get dressed in the morning. Ironically, we say ...

One of the stories that's making the rounds right now concerns Adam Orth, a (former) Creative Director at Microsoft who caused a ruckus by cramming his foot in his Twittermouth. He did so while ...

One of the stories that's making the rounds right now concerns Adam Orth, a (former) Creative Director at Microsoft who caused a ruckus by cramming his foot in his Twittermouth. He did so while ...

IN the world of personal finance, our brains often play tricks on us. The availability heuristic is one of the most common cognitive biases affecting financial decisions. This mental shortcut makes us ...

The "availability heuristic" is commonly seen in action when someone bids you "safe flight" and turns back onto the highway. We frequently let the experiences that are the simplest to recall determine ...

YouTube で、ちょっと面白いものを見かけた。 或る漫才コンビが、仲が悪くなって、コンビ解消の危機か？という話で、当の漫才コンビの二人と、多くのお笑い芸人たちで話しあうのだが、本来、「喧嘩」を嗾ける役目の筈であった 廻りの芸人たちが、とても ...

In his latest column for B&T, global CSO and award-winning strategy leader Leif Stromnes unpacks the “availability heuristic,” a concept that explains why we think politicians can’t stop having ...