Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS ...

Community releases industry outlook as brands shift from one-way blasts to meaningful, two-way relationships Companies ...

SMS/text messaging provides a direct mechanism to reach constituents. By sending content directly to their mobile device, users are more likely to consume and appropriately react to content that has ...

Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with multichannel marketing software.

What Does RCS Message Mean? RCS stands for Rich Communication Services. It’s a protocol that aims to enhance the traditional SMS experience. Think of it as SMS 2.0. It allows for features like read ...

Short Message Service (SMS) has been a staple of text messaging since the flip phone, but it may be time to let it evolve. SMS was created in 1992, back when cellphones could be mistaken for bricks.

MINNEAPOLIS--(BUSINESS WIRE)--Total Expert, the FinServ leader in customer engagement software, today launched Engage SMS, a purpose-built text messaging tool that enables lenders to create compliant, ...

After spending an evening typing-up birthday, Christmas and fax messages Fred proved them wrong, and within 20 years the SMS or short message service had changed the way we communicate around the ...