Sales planning is a crucial part of the business-to-business (B2B) sales process. It determines your sales goals, how to achieve them, whether or not you can achieve them during a set timeframe, and ...

Financial firms are in the midst of planning their 2024 marketing and sales strategies and are grappling with an increasing amount of new marketing technologies, engagement approaches and marketplace ...

Customer-Centricity: It should revolve around the customer, addressing their needs, pain points, and buying behavior. Goal Orientation: Specific, measurable, achievable, relevant, and time-bound ...

To effectively lead organisations through a successful recovery, chief sales officers (CSOs) must make proactive and methodical adjustments to their sales strategy planning approach for the years ...

An effective sales strategy involves a precise plan explicitly crafted to sell products and meet consumer demand. When planning an optimized sales strategy with your team, it's essential to reach for ...

Forbes contributors publish independent expert analyses and insights. Dev is the CEO of Jump, the strategy firm for future-focused leaders. Corporate planning season is upon us. With only about a ...

Brian C. Lee is joining AIM Investments as director of sales strategy and planning for its AIM Distributors retail marketing wing. Most recently a director of retail managed accounts for Harris ...

Here’s a few tips to help you plan your sales and marketing strategy for the next 12 months. If you haven’t done so already, it may be worth your while to hold a formal review and business/sales ...